Reflect: Embedded meta analytics, built for developers
Cloud-based analytics for on premise data, an API-first approach for embedded product analytics, and impact-based pricing. Meet Reflect.
Analytics and data visualization are commoditized. There is a wide selection of solutions, ranging from traditional BI tools to self-service and cloud-based solutions, and from full stack suites to bare bones libraries.
This is either a nightmare to navigate or a consumer’s delight, depending on how you look at it. From the vendor point of view, this landscape is so crowded it’s hard to differentiate. One way to do this is to address a niche.
Reflect focuses on embedded analytics for software products. Today new features including a visual tool for product owners and data-driven pricing are out, and ZDNet discussed Reflect’s approach with Jeff Hardison, VP of marketing and sales.