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Home / Best Practice

Online Marketing and Data Protection: Dos, Don’ts, and a hint for a way forward

  • ganadiotis
  • May 26, 2014
  • Analysis, Data Governance, Socio-Technical
  • Best Practice, Fail, Marketing
  • No comments yet
Online Marketing and Data Protection: Dos, Don’ts, and a hint for a way forward

We have seen how marketing campaigns can backfire when common sense and CRM – MDM are missing from the mix. To err is human of course, so we should be forgiving both as IT professionals and as consumers, provided that we see tangible recognition of errors and a commitment to make amends. In this post, […]

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